how to use social media to share your ministry story with home congregation & ministry partners from Gavin Richardson
one of the things that social media has allowed myself & you the lay web designer to do is easily share missions, event, and other ministry experiences with our congregations and ministry partners. i know folks are starting to do this more & more, so here's some of the set up & tips that i've used in the past.
- site: have a website that you can do quick updates to. this might be a special wordpress site or typepad/blogger are all formats that give you ease in telling little stories or updates without having to know code or ftp information. you can even use twitter if you need. i also like to use flickr for posting pics & videos. so much easier to upload a batch than to put into a blog posting.
- connections: ask ahead if you can get wifi in the area or cell service, and which kinds of services. if you can get wifi (which is surprisingly much more common than not) its wonderful. next best is cell service & you can probably spring for one of the broadband connecting cards depending on your provider. next, if you can only find cell service you might tether a connection, or just plan to use a smart phone application. my iphone has applications for all kinds of blogging updates, or i can just surf the web browser.
- ahead of time: depending on my anticipated needs i'll set up a posting ahead of time. example: our experience up into appalachia last summer i knew there was no wifi options, so i set up a blog post with a twitter widget that i could send updates to. i gave a shortened url link to the one of the ministry secretaries that she could put into the prayer chain emails.
- hardware: if you have a wifi connection bring your laptop. if you do this right you can stay up a few minutes after lights out, do what you need to do and then close shop and move into the next day. one of my key hardware pieces is a universal card reader. the best 30 bucks i ever spent in ministry. if you don't take the pictures, no worries, borrow someones camera card download theirs and use them to upload. same thing with video. if you have one or more video cameras (we used a sony webbie flip camera and a harddrive camcorder for our bahamas trip this year) bring what cables you need for charging & downloading. if they use flash/sd cards then you just need your universal reader..
- mobile upload: most social media sites have mobile upload options. you need to have them in your back pocket. twitter has an email to post option, as well as twitpic (which will post to your twitter). so if you can send pics or video through your cell service you are good to go. flickr also has an email that will post to your account. have your mobile apps tested out and ready to go before hand.
- choose your portal: life on a missions or other ministry experience is generally filled with little downtime. if you are like me you don't want to spend your every minute telling others and not living into the moment you are in. so, choose what your portal is for sharing. do you want to write out stories? or, like we have done, take the photos and put them out there to tell our story. this year we went more immediate video doing some little one or two minute update videos. since we are photo/video heavy this year, we just used flickr. set up a trip set and gave out the shortend url then populated it as the week went on. boy have we ever populated that... most likely too much. if you want to just have the youth or adult participants write stuff for blogs, give them a heads up. sometimes though its hard for people to sit down and write, so you either need to tell them what to talk about or give them the whole week to work on writing to get into a flow. some folks though, write very easily, well & quickly, look for those folks, but not at the detriment of the experience.
- clean it up: once you get home, clean up some of the url updates, spelling errors, add captions, edit finished versions, add more content, etc. people don't need everything, they love to get a taste or idea of what it looks like & what is happening.
disclaimer/distribution: i've been asked before if i've gotten permission for posting photos and such. yes & no. i've put in our release forms that this is part of our group & i tell parents that this is what we do, so if they have issue we can remedy the situation. most of the times our parents are exstatic to see what's going on. how often do they get frustrated with their kid going to camp, only to return & asked "what happened?" responding "nothin.." with this, they know something did happen. now, we do take some precautions of not putting in names, certainly not full names. we generically name photos most of the time. i don't do uber tagging so it falls into the greater searches, but is usable for my own search. with flickr you can protect download of pics to just your contacts/friends/family which is helpful if you can get people to get a free account and 'friend' you.